Key Highlights
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SAHA Group has opened the KINGSQUARE Community Mall, a THB 1 billion retail project on Rama III Road.
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The five-storey, 23,000 sq.m mall is part of the wider KINGSQUARE mixed-use development.
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The project serves over 250,000 residents in Rama III, offering a one-stop lifestyle hub.
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Anchor tenants include Villa Market, Standard Products, and Samsung’s largest Business Experience Studio in Southeast Asia.
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The mall combines retail, dining, wellness, education, and event spaces, with 80% occupancy at launch.
SAHA Group has launched the KINGSQUARE Community Mall on Rama III Road, a retail project worth one billion baht. The mall opened on Wednesday and reflects Thailand’s shift from large luxury malls to smaller, community-based shopping centres.
The project covers 23,000 square metres with five floors and 216 parking spaces. It is part of the larger KINGSQUARE mixed-use complex, which also features King’s College International School Bangkok, KingsQuare Residence, and Dusit Suites KingsQuare.
SAHA Group’s goal is to provide a lifestyle hub for Rama III residents. Thaninthorn Chokwatana, managing director of King Square Company Limited, said the mall was created to improve the quality of life for people living in the area.
The target market is Rama III’s growing population of more than 250,000 people across Sathorn, Bang Kho Laem, and Yan Nawa. According to Jakkrit Santirattankul, director of King Square Development and vice-president of Saha Pathana Inter-Holding, the area is evolving, with new premium housing and offices replacing older middle-income developments.
Anchor tenants include Villa Market, which occupies over 1,200 square metres, Standard Products’ first branch in Thailand offering Japanese goods, and Samsung’s largest Business Experience Studio in Southeast Asia. Restaurants include Hong Bao, Kaneko Hannosuke, and Daishogun Burger, which has opened its first Thai outlet. The mall also houses tutorial schools, learning centres, beauty clinics, a gym named Quantum Young, and a multipurpose hall called KingsSquare Hall for events and concerts.
SAHA Group worked with international and local partners such as Tokyu Corporation, A49, PIA, Thai Obayashi, Stonehenge, Samsung, Secom, SCG Building & Living Care Consulting, and Knight Frank. The development also features rooftop solar panels and allows pets.
Saha Tokyu Property Management, a joint venture between SAHA Group and Tokyu Corporation, manages the facility. The mall is currently 80% occupied, with expectations to reach full capacity by November. Management forecasts around 1,000 daily visitors. Operating hours are from 8:00 AM to 9:00 PM.
Thailand’s commercial property market is valued at USD 18.01 billion in 2025 and is projected to reach USD 24.07 billion by 2030, with a compound annual growth rate of 5.97%. Despite slow national economic growth, retail property investment remains strong.
Jakkrit noted that the project is not intended to compete with major retail chains but to meet demand from the local community. He added that food, beverage, and consumer goods remain resilient sectors, making the development a strategic addition to SAHA Group’s business portfolio.
